Platform Features
Full DSP capabilities via API. Built on AdKernel's proven programmatic infrastructure.
Campaign Management
- ✓ Create and manage campaigns via API or dashboard
- ✓ Banner, video, and native campaign types
- ✓ CPM, CPC, CPA, and auto bid strategies
- ✓ Campaign groups for organized management
- ✓ Copy campaigns with or without creatives
- ✓ Bulk pause/resume operations
Targeting
- ✓ Geographic targeting (country, region, city)
- ✓ Device targeting (desktop, mobile, tablet)
- ✓ Browser and OS targeting
- ✓ Hashed email audience targeting (SHA256)
- ✓ Audience layering (any/all match)
- ✓ IAB content category targeting
- ✓ Domain and IP list targeting
- ✓ Language targeting
Creative Studio
- ✓ Banner ads (all IAB standard sizes)
- ✓ Video ads (VAST/VPAID)
- ✓ Native ads (title + image + CTA)
- ✓ A/B testing with auto-optimization
- ✓ Creative preview and validation
- ✓ Bulk upload and management
Analytics & Conversions
- ✓ Real-time campaign performance metrics
- ✓ Conversion tracking pixel (JavaScript)
- ✓ Server-to-server conversion API
- ✓ Custom conversion types and values
- ✓ A/B test statistical significance
- ✓ CSV/JSON export
Exchange Integration
- ✓ AdKernel DSP (primary exchange)
- ✓ Google Authorized Buyers (ADX)
- ✓ Pubmatic via OpenRTB
- ✓ Custom OpenRTB endpoints
- ✓ Multi-exchange bid routing
- ✓ Per-exchange performance analytics
API & MCP
- ✓ Full REST API mirroring AdKernel endpoints
- ✓ MCP-ready for AI-powered campaign management
- ✓ JWT token authentication
- ✓ API key management
- ✓ Webhook notifications
- ✓ Rate limiting and audit logs